Louis Vuitton has today propelled another arrangement of voyaging fly up shops roused by the possibility of intriguing islands and travel. Corresponding with the form house’s SS18 Men’s battle, the program will advance from Miami to Los Angeles, Hawaii, and New York. LV SS18 Men’s is thusly featured by vivid prints, specialized subtle elements and lightweight textures.
For the pop-ups, a can’t-miss VW Bus has been patched up to impersonate the tropical island topic behind Kim Jones’ motivations, as the ride will be in plain view outside of stores in Miami, LA and Honolulu. After buying one of the things from the topical gathering, going from tops and outerwear to sacks and frill, supporters will be skilled a guard sticker extraordinarily intended for the arrangement.
These pop-ups will be showcased at four cities across the country including Miami, Los Angeles, New York, and Honolulu. To further the travel theme, a VW Bus customized with tropical floral print will be trekking to each pop-up (except New York) and be temporarily parked outside of each location. The locations themselves will act as a retail spaces to sell LV’s Spring/Summer 2018 collection along with exclusive product for each spot as well.
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The overall theme also carries over to the clothing and accessories being offered for the upcoming season. The brand’s classic monogram-printed leather goods are given a splash of color from a two-toned brown and blue design that will only be available at Miami and New York locations. Other pieces giving off the vacation vibes include lightweight, reflective Hawaiian shirts and even a Louis Vuitton surfboard sporting an all-over palm tree graphic and branding resembling a vintage Surf Style windbreaker. The collection is rounded off with garments like solid colored T-shirts, bomber jackets, and sweaters. Customers who purchase items from the pop-ups will be given a complimentary bumper sticker, with each city having its own unique design.